Crosscreek Elementary’s $50,000 Annual Success with The Discount Card

August 10, 2024

$50,000 Annually for 30+ Years - I Want This For You!

Keith Farmer

In the realm of school fundraising, Crosscreek Elementary School is a great example of long-term success with minimal effort. For over three decades, they’ve consistently raised an impressive $50,000 annually using The Discount Card. This remarkable achievement showcases the power of tradition, community engagement, and smart fundraising strategies.


Ashley Lane, the current principal of Crosscreek Elementary, has been part of this fundraising journey since her days as a teacher and assistant principal. “I first learned about Keith Farmer and The Discount Card many years ago,” Ashley recalls. “The Cross Creek Card has been a longstanding tradition in our school system, long before I became principal.”


“There’s no way we will let this gold mine slip away from us!”


The Discount Card’s impact on Crosscreek Elementary goes beyond just numbers. It has become an integral part of the school’s culture and community. “We always knew that the first week of school, we were going to get the Cross Creek card!” Ashley explains. “It’s a tradition! We always knew that the card was going to sell itself. It’s a community treasure. People seek it out.”


This year marks the 30th anniversary of Crosscreek Elementary’s partnership with The Discount Card. When Ashley took on the role of principal, continuing this successful fundraiser was a no-brainer. “There’s no way we will let this gold mine slip away from us!” she exclaims.


The $50,000 raised annually through The Discount Card has a transformative impact on the school community. Here’s how Crosscreek Elementary puts these funds to use:


1. An all-school end-of-year picnic at the YMCA, complete with swimming

2. Purchase of a golf cart for the school

3. Incentives for students and teachers

4. Quarterly “Achieving Bee’s” to honor good behavior

5. Special events like dances and glow parties

6. End-of-year awards, with ribbons, certificates, and medals

7. Holiday bonus gifts for teachers

8. An over the top field day with personalized shirts for students and staff

9. A beautiful picnic area


We've Dropped Every Other Fundraiser

Perhaps the most significant benefit of The Discount Card is how it has streamlined Crosscreek Elementary’s fundraising efforts. “We used to do many fundraisers,” Ashley notes, “but now, with a small exception, this is our only fundraiser. We’ve dropped every other fundraiser. The Cross Creek Card has enabled our school to go from multiple fundraisers throughout the year to one fundraiser that funds everything!”


Ashley attributes much of their success to the support provided by Keith Farmer and The Discount Card team. “It’s always easy working with Keith. He is always so helpful in getting us set up right where we need to be,” she says.


For schools or organizations considering The Discount Card for their fundraising needs, Ashley offers enthusiastic encouragement: “It is the easiest money you will ever make! It takes a little work to organize each year, but after that, we turn these kids loose and the card sells itself! We don’t have to advertise now, the community can’t wait to get the card.”

The benefits of using The Discount Card extend beyond just the money raised.


Ashley points out, “When you count up all the saved time and energy from not having to do all the other fundraisers, the benefits are amazing.” This efficiency allows the school to focus more on education and less on constant fundraising efforts.


Crosscreek Elementary’s 30-year success story with The Discount Card illustrates the power of finding the right fundraising strategy and sticking with it. It shows that with the right product, community support, and dedicated leadership, fundraising doesn’t have to be a constant struggle. Instead, it can become a cherished tradition that brings a community together while providing vital resources for education.


As Crosscreek Elementary celebrates three decades of success with The Discount Card, their story serves as an inspiration for schools everywhere. It proves that with the right approach, fundraising can be more than just raising money - it can be an opportunity to build community, create traditions, and make a lasting impact on students’ lives, all while saving valuable time and energy for what really matters: education.


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